The webiste (icicicobrand.anchoredgetechno.com) and content available therein is intended for of AMFI registered Mutual Fund Distributors and AMFI registered SIF Distributors.

Your discretion is advised before sharing with investors / prospective investors.

As a Mutual Fund Distributor/SIF Distributor holding a valid ARN issued by AMFI and being associated with ICICI Prudential Asset Management Company Limited for distribution and promotion of Mutual fund schemes, you are required to adhere to the SEBI (Mutual Funds) Regulations, 2026, AMFI code of conduct and other guidelines/circulars issued by AMFI from time to time.

In this context, SEBI, vide its circular dated February 26, 2026, has introduced enhanced disclosure requirements for regulated entities and their agents while undertaking any securities market–related communication on social media platforms. The intent of the circular is to promote transparency, enable investor awareness, and ensure clear identification of regulated entities, thereby mitigating the risk of misleading or unauthorised content in the digital ecosystem.

Accordingly, all distributors are required to prominently disclose following:

A.    On Social Media Handle Home page/profile -

·        SEBI-registered name and registration number of the Distributor for all the registration taken by the Distributor i.e. Mutual funds, SIFs, AIFs, PMS etc.

·        A weblink directing to your/ Distributor’s website, displaying SEBI registration name and registration number(s) of the principal entities/Asset Management Companies with whom the agent is empaneled and the capacities in which it is registered i.e. Mutual Fund Distributors or Portfolio Manager distributor or SIF Distributor etc.

B.    Video/Content related to Securities Market

·        Relevant SEBI-registered name and registration number of the Distributor to be displayed at the beginning of each video/content related to the securities market.

·        SEBI registered name and registration number of the principal entity to whom the content relates followed by your own registered name and registered number, shall be disclosed.

Click here to access this circular on the webiste of Securities and Exchange Board of India (SEBI).

Please ensure strict adherence to these requirementswhich are critical from a regulatory and investor protection standpoint.

 

ICICI Prudential Asset Management Company Limited (hereinafter 'ICICI Pru AMC/ We/ Us' ) , in the course of its business and while dealing with the investors, vendors, distributors (hereinafter 'Provider of Information/ Provider') may become privy to the personal information of the Provider of Information, including information that is of a confidential nature.
 
We are strongly committed to protecting the privacy of the Provider of Information. This Privacy Policy (as amended from time to time) describes how we handle and deal in personal information that we may collect and retain, vide various avenues including but not limited to usage of the various services both in the physical (offline) and online/electronic mode.
 
Such Personal Information collected by Us vide the physical (offline) and online/electronic mode may be converted and stored in an electronic form at our sole discretion for the purposes mentioned here under. This Privacy Policy shall be read with and subject to the disclaimer notified on the Website.
 
However, the Provider of Information shall not be covered by this Privacy Policy, if he accesses any other/ third party links from this Website.
 
By visiting our website and using the services as provided by Us (either through the Website, 3rd party webiste, vide our various Internet and other applications or through the physical means) including but not limited to subscribing, sending of inquiries etc, the Providers expressly agree to this Privacy Policy. Further, by accessing this Website and/or utilizing the services provided by Us (both through online/electronic or vide physical (offline) means) the Provider shall be treated as expressly giving their consent for the processing, retention and utilization of the Personal Information in accordance with this Privacy Policy and the terms hereof.